Emanuele Invernizzi, President Elect of Euprera interviews Ansgar Zerfass, Professor of Communication Management at the University of Leipzig. The theme is the "Institutionalization of Public...
Studie der Universität Leipzig im Auftrag von news aktuell: Nutzung vonBewegtbildern im Internet - Herausforderungen für Journalisten und PR.Professor Ansgar Zerfaß, Sven Gösmann, Matthias Wesselmann,...
www.euroblog2008.orgWhy does social media matter to public relations?This opening session focuses on how new media is creating new paths and platforms for businesses and professionals...
www.euroblog2008.orgFive years back, five years ahead!9.15am -10.15am Keynote by Philip Young (University of Sunderland, UK/Euprera)Neville Hobson (Researcher & blogger), Steve Rubel (Senior Vice-President, Edelman NY)...
Interview with Philip Young (University of Sunderland, UK), Swaran Sandhu (University of Lucerne, Switzerland) and Ansgar Zerfass (University of Leipzig, Germany)
"Vertrauen und Kommunikation - Verspielen Wirtschaft und Politik ihr wichtigstes Kapital?", so der Titel des 3. LPRS-Forums am 11.04.2008 im Gewandhaus zu Leipzig. Die Leipziger...
www.euroblog2008.orgEthics and Rules of Engagement in New Media9.15am -- 10.15am Fifth SessionChair: Rick Murray (President me2 revolution, Edelman)This session explores rules of engagement and ethics...